Of course, behind this event, we also see JD.com advancing through exploration in step with the times, striving to meet the consumption needs of the mainstream demographic for trendy electronics and digital products by offering high‑quality, cutting‑edge offerings while introducing a completely new shopping experience.

As technology continues to advance, digital products have become an indispensable part of everyday life. They not only help us make better use of our electronic devices but also enhance our quality of life. With the 618 shopping festival just around the corner, now is the perfect time to pick up some new gadgets. I’d like to introduce a few highly practical, personally‑used digital essentials to help you choose with confidence.

Looking ahead, JD.com’s 3C and digital division will continue to break new ground, bringing more cutting-edge, trendsetting products to consumers, making a wider range of offerings accessible, and letting users experience the boundless appeal of digital technology—not just for “strawberry‑loving” fans.

Let’s start by examining the key characteristics of digital products: their high unit price and rapid cycles of updates and iterations. While consumers have a need for these items, they don’t use them very often—for example, drones or cameras. For many such products, some buyers only require them for a limited period; purchasing outright can be quite wasteful. Selling them secondhand, on the other hand, raises its own set of challenges. If the item is still relatively new, liquidating it at a discount might seem reasonable, but the biggest concern is the mixed quality of secondhand marketplaces, where unscrupulous sellers could pocket the cash with a quick sale or return counterfeit goods. As a result, many people opt to keep these devices at home as backups rather than reselling them, making this approach increasingly popular.

As technology advances at a rapid pace and products are constantly updated, consumers’ expectations for 3C digital product purchasing channels have converged. They not only demand extensive product selections but also seek greater value for money and end-to-end services that enhance the overall shopping experience. Analysis shows that, on JD.com, among the hundreds of millions of reviews left for 3C digital products, the rate of positive feedback stands as high as 98%.

Many people know that digital products enjoy strong demand. Typically, we sell smartphones, laptops, or tablets directly on Xianyu. Beyond these options, what other categories of digital products can we offer on the platform?

Since JD.com primarily sells electronics and digital products, you may find even better deals on digital items during the 618 shopping festival—though specifics will depend on the product category and brand. Of course, the Double 11 sale also offers substantial discounts, making it hard to say which one is more advantageous; retailers typically roll out significant price cuts for both events.

That’s it—these are the few digital products I’m currently using or have tried, and I personally rate them very highly. They’re practical, won’t gather dust, enjoy broad recognition, and help you avoid common pitfalls, making them great gift options too. Due to my limited time and space constraints, this list isn’t exhaustive—but that doesn’t mean the other products I didn’t mention aren’t worth recommending. Feel free to leave a comment and share your own picks for must‑see digital gadgets!